Manufacturing and Technology Innovator Growth Programme

Greater Birmingham and Solihull

Business Innovation with Aston Business School

Register your Interest here.


We will send you our upcoming schedule and sign-up process via email.

Welcome on board!

Our Programme:

Growth Through Service Innovation

  • Increase revenues and margins

  • Outperform your competitors

  • Capitalise on your manufacturing expertise

Interested in Servitization? We offer a fully subsidised, ERDF-funded programme so you can hit the ground running. Our hands-on methods are grounded in the latest academic research and real industry insight. By the end of the programme you will have created a testable customer value proposition and gained a network of like-minded SMEs.

More than


Gross Value Add (GVA)

Total of


SMEs supported

More than


new jobs created

What is Servitization for manufacturing?

What our SMEs say:

Koolmill Systems Ltd

Pioneering a new, services-led business model for an antiquated global industry would have been beyond us without access to this programme.

Rimilia Ltd

Rather than sell a solution, we are selling a service to our customers who are partners as we assist them in gaining optimisation from our products and services.

Clevedon Fasteners Ltd

Servitization is one of those concepts that, once explained, is blindingly obvious.

Vanti (RTS Technology Solutions Ltd)

From a business perspective, the main benefit of improving our managed services offering is the recurring revenue that we are able to rely on. This helps us to better manage our cash flow and forecasting, enabling us to confidently reinvest this revenue in improving our business.


Programme content





Support is available to manufacturers or technology innovators in the Greater Birmingham and Solihull Local Enterprise Partnership region.


Turnover < 50m EUR (~£42m) or a Balance Sheet < 43m EUR (~£38m).

Less than 250 employees.


Less than 25% co-owned by another company.

State Aid

Received less than 200k EUR (~£170k) in State Aid over the last 3 years.

Register your Interest here.

Sign up for our next Breakfast Briefing

THU 20 February 2020, 8.30am

Edgbaston Park Hotel and Conference Centre, Birmingham

About Us

The Advanced Services Group is a Centre of Excellence at Aston Business School, Aston University, Birmingham.


We provide education, training, research and a global network of like-minded professionals around Advanced Services and Servitization. 


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