Call for Paper (edited book)
FACILITATING SERVITIZATION  PRACTICES AND TOOLS FOR MANAGING SERVICE TRANSITION
Marko Kohtamäki, Tim Baines, Rodrigo Rabetino, and Ali Ziaee Bigdeli  

This  edited  book and articles  intends  to  describe  servitization  through  the  practice  lens  to  demonstrate  practices,  tools,  routines  and frameworks that help the practitioners to analyze and facilitate servitization at the micro level. This book  also  intends  to  contribute  to  our understanding  by  facilitating  the  ‘practice  turn’  in servitization.  While covering a large collection  of frameworks and tools,  this  book intends  to provide  support  for  servitization  and  to  understand  servitization-as-practice.  Tools  and  frameworks are not restricted to any specific theory. Instead, frameworks and tools are invited from  different  theoretical  approaches,  such  as  servitization,  product-service  systems, service science,  services-dominant  logic  and  co-creation,  resource-based  view,  industrial  organization, strategy-as-practice,  micro-foundations, institutional  theory,  just  to  name  a  few  potential theoretical approaches where to draw ideas and frameworks. 

For authors guideline, and timeline please click here. 

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