Artificial Intelligence (AI) is a gamechanger for manufacturers who want to servitize their business model and compete through outcome-based
services, instead of just products. To create highly scalable and profitable
services, manufacturers need to take advantage of the wide range of
opportunities AI offers.
Dr Kawal Kapoor reflects on her fascination with Servitization, her journey from Product Person to Service Sage and sharing a vision for the future of business in ‘Servitization Strategy’.
Feeling stuck in a servitization stop-and-start cycle? You’re not alone. Many industrial firms struggle with maintaining momentum, facing internal resistance and losing sight of their progress. But fear not! Here’s how to get back on the servitization fast track:
SERVITIZATION STRATEGY: Delivering Customer-Centric Outcomes through Business Model Innovation is aimed at executives, professionals and studentsIt presents real-world case studies that underscore the impact and significance of servitization and advanced servicesWritten by leading experts Professor Tim Baines, Professor Ali Z Bigdeli and Dr Kawal Kapoor
The Advanced Services Group is proud to have been recognised as a high-growth company and invited to join the InnovateUK EDGE Scaleup Programme. The programme supports a select group of companies on a journey to exponential growth. Admission to the programme follows a rigorous three-stage screening process. The high-growth status recognises the industry’s rising interest […]
Powered by ASG’s cutting-edge tools, techniques and frameworks, Fractals Ventures will lead servitization projects in Brazil and Latin America and implement new service-led business models for manufacturing firms.
For many, the current global climate is a stormy and turbulent sea to sail in. For some, it is a lucrative and promising testbed for innovations. Innovations that can ensure economic resilience and environmental sustainability. Global markets are challenged by an unpredictable energy supply affected by a war in Europe contributing to a cost-of-living crisis, […]
Tom Palmer was Group Director of Services Strategy at Rolls Royce and has recently joined The Advanced Services Group as a Visiting Professor. In this blog, he is sharing his reflections on Servitization and the future of manufacturing.
Having returned from the Advanced Services Partnership Winter Roundtable 2023, it is time for some reflection. The partners have been progressing through the servitization journey and have reached a stage we call ‘Expansion’. This is when a business has built enough internal momentum and customer engagement that they are ready to commercialise and scale the most suitable advanced service they have designed and tested.
For this instalment of interviews with our Relationship Managers, we are talking to Chris Owen, Senior Teaching Fellow and Relationship Manager to our partnership members, about his role and experiences.. Many businesses have reported that delivering outcomes is best achieved by offering services associated with the asset that the company is selling. Thus servitization offers a route to significant profitable growth which at the same time increases the value that the company delivers to its customers.
I was absolutely delighted to discover that the Advanced Services Group was selected from amongst hundreds of projects to be featured in the final a report by the UK government’s main research funding body, the UKRI. The final report ‘Impact of EPSRC’s Manufacturing the Future programme 2005 to 2020’ demonstrates the importance of research investment in the latest manufacturing technologies and practices.
The opportunity to create customer value is the beginning and end of servitization. A deep understanding and consideration of the customers and their needs is a critical part in identifying a focal direction, getting external and internal buy-in. We work a lot with partners to support them running servitization pilots with their customers and repeatedly identify how important these additional learning opportunities are for developing a well-thought through value proposition.